Irfan Naeem Design; graphic design studio empowering old-school philosophy with new-school methodology. Artistically speaking communication is unfortunately overzealous for software manipulation and criminally low on creative flair. The alarming fact; creativity is software first and software inclined! Conception truly better reflects the creative process in contrast to blind implementation with latest softography. I’m pro technology on grounds of usage as a tool and on no account a foundation or pretence for creative proficiency. I believe in simplicity, bold graphics, white space and all things concept; paper, pencil and rubber aka Herb Lubalin.

"A computer is a tool, paper is a medium, the human mind is a source and the project brief is the creative dilemma" - Irfan Naeem

"Communication is boundless but a genuine spontaneous emotion is truly immeasurable" - Irfan Naeem